BT_Hero_01.jpg

BT

BT annual online summary

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BT is one of the world's leading communications services companies, and their report and accounts needed to tell the story of their business in a clear and engaging way. The key challenge this year was to bring this story to life online, giving an engaging summary of their performance and achievements in 2013.

Designed at SAS London 

 

Hero shot of London landscape from the top of the BT tower

Motion sensor hero image added a sense of depth

Detail shots of the one page summery includes animated iconography and video

Online summary worked in partnership with the printed report

Published in Dot Net magazine including tutorial